What to Put on Your Band's Online Profile

Your band profile is often the first thing a prospective client sees. It needs to answer the key questions quickly: who are you, what do you sound like, where are you based, what kind of events do you do, and how do I book you?

The Essential Elements

Band name and photo: needs to be there and look professional. A band photo from a performance is better than a staged shot — it shows you in context.

Bio: two to three sentences. What genre you play, what kind of events you're known for, what makes you different. Not too long — clients scan, they don't read.

Genre and location: make these scannable. A client looking for a soul band in Brisbane doesn't want to dig through three paragraphs to find that information.

Video: this is the most important element. A good live video answers "what do they sound like?" and "what does their show look like?" simultaneously.

What Builds Trust

Beyond the basics, anything that signals reliability and professionalism helps. A list of notable venues or events you've played. Testimonials if you have them.

Avoid generic phrases like "high energy performances" — every band says this and it says nothing. Specifics are more convincing: "200+ weddings in Perth," "regular function band at the Grand Hyatt."

Keeping It Updated

A profile with a video from 2019 and a lineup that no longer matches signals that nobody's maintaining it. Update your video annually, refresh the bio when your offering changes, and make sure your contact details are current.

Dashplan's band profile is easy to update at any time — change your bio, update the video link, adjust your location or genre. The shareable link stays the same.